BlackBerry Partners Fund Manager ATP Rebrands As Relay Ventures, Raises $150M

ATP Capital, the firm that runs JLA Ventures, Clairmont Capital, and BlackBerry Partners Fund, is ready to start investing a new $150 million fund ? and it will be doing so under a new name, Relay Ventures. Technically, the new fund will be called the BlackBerry Partners Fund 2, but it sounds like the firm will be deemphasizing the individual funds in favor of the larger Relay Ventures brand. Just looking at all the names listed in the paragraph above should give some sense of Relay's previously fragmented identity. The BlackBerry fund is particularly confusing, since it's not a BlackBerry-exclusive fund, nor is it the official venture arm of BlackBerry-maker Research In Motion. (However, RIM is a limited partner in both the initial BlackBerry fund and the new one.)

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